E>>Если вопрос по СЕО, то любое упоминание бренда и естественные ссылки на сайт полезны, Гугл вроде как не пока не умеет отличать негатив от позитива

Today, when reading the dozens of comments about DecorMyEyes, it is hard to decide which one conveys the most outrage. It is easy, though, to choose the most outrageous. It was written by Mr. Russo/Bolds/Borker himself.
“Hello, My name is Stanley with DecorMyEyes.com,” the post began. “I just wanted to let you guys know that the more replies you people post, the more business and the more hits and sales I get. My goal is NEGATIVE advertisement.”
“I never had the amount of traffic I have now since my 1st complaint. I am in heaven

When he first heard about Get Satisfaction, it was by e-mail from one of the site’s employees, who was trying to mediate on behalf of unhappy customers.

“They wrote to me, ‘We’d like to talk to you; we should take a proactive approach.’ ” Mr. Borker sneers and rolls his eyes. “I sent him a photograph of this,” he says, raising his middle finger.